The Royal Foundation
Client: The Royal Foundation
Scope: UX and Website Design
The Royal Foundation was set up by Prince William and Prince Harry in 2009 as an establishment for all their charitable enterprises. The Duke and Duchess of Cambridge, and the Duke and Duchess of Sussex are the current patrons of the foundation, and the website acts as a hub to inform trustees and the public about programmes they are involved in.
The brief from The Royal Foundation team was to restructure and redesign their website in accordance with new brand guidelines provided, and to create a clear structure and user journey to showcase the charitable themes and programmes. They asked for a highly visual approach, with unique interactions throughout.
Research & Planning
Wireframing & Prototyping
Below are some examples of the wireframed set of content managed modules, which can be used in conjunction with each other throughout the site. I had to make sure each module would be flexible enough to have a varied amout of text and image size, and be used for different purposes. This allows The Royal Foundation team to update their website easily as they expand their programmes.
Design & Results
For the designs I used exisiting brand fonts and colours, but focused on adding unique interactions throughout as the user explores the website. I relied heavily on strong typography and large imagery to showcasing statstics and areas the principals are involved in. The site is currently being developed in a phased approach.