by PAF

Client:      Royal Mail
Year:        2017
Scope:     Illustration and Motion Graphics

Powered by PAF is a Royal Mail database of UK postcodes and addresses. It is the most commonly used database for postcodes around the UK. The brief from Royal Mail was to create a series of icons for their website’s news page increase traffic and enhance the brand. They also requested a hero video for the website to add movement and attract the attention of the user.